Effective Date: 1 May 2026
EM Events Pty Ltd (the Organiser, we, us, or our) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you interact with the Perricoota Pop & Pour Festival (the Event), our website, our ticketing partners, and our event services.
This policy is designed to comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
1. Information We Collect
We only collect personal information that is reasonably necessary for the operation, promotion, and management of the Event. The types of information we may collect include:
Category
Types of Information Collected
Contact Information
Name, email address, phone number, and residential address/postcode.
Transaction Data
Ticket purchase history, billing address, and partial payment details (we do not store full credit card numbers; these are processed securely by our payment gateway).
Event Data
Wristband scanning data (entry times, venue visitation, transport usage), dietary requirements, and accessibility needs.
Digital Data
IP address, browser type, device information, and website interaction data collected via cookies and analytics tools.
Media
Photographs, video, and audio recordings taken at the Event (unless you have explicitly opted out via the Ticket Exchange Desk).
2. How We Collect Your Information
We collect personal information directly from you, or from authorised third parties acting on our behalf, in the following ways:
Ticketing: When you purchase tickets through our official ticketing partner (e.g., Flicket).
Communication: When you subscribe to our mailing list, enter a competition, or contact us via email or social media.
At the Event: When your ticket or RFID wristband is scanned at venues, transport points, or the Ticket Exchange Desk.
Website: Automatically through cookies and similar tracking technologies when you browse our website.
3. How We Use Your Information
We use your personal information for the primary purpose of delivering a safe, enjoyable, and well-managed event. Specifically, we use your data to:
Process ticket sales, issue wristbands, and manage Event entry.
Communicate important Event updates, safety information, and transport schedules.
Send marketing communications, including our "Extend Your Stay" campaign and future event announcements (you may opt out of these at any time).
Analyse audience demographics (e.g., postcode data) and movement patterns (e.g., venue scanning data) to improve future event planning, transport logistics, and grant reporting.
Respond to your enquiries and provide customer support.
Comply with our legal, regulatory, and insurance obligations.
4. Disclosure of Your Information
We do not sell, rent, or trade your personal information. We may disclose your information to trusted third parties only to the extent necessary to deliver the Event:
Service Providers: Ticketing platforms (e.g., Flicket, CrowdFlo), email marketing platforms, and website hosting services.
Event Partners: Venue operators, transport providers, and security personnel (limited only to information required for operational, health, or safety purposes).
Government & Grants: Aggregated, de-identified data (such as total attendee numbers and origin postcodes) may be shared with local councils or government bodies (e.g., Destination NSW) for grant reporting and economic impact analysis.
Legal Requirements: Law enforcement or regulatory bodies if required or authorised by law.
5. Data Security and Storage
We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.
Your data is stored securely on servers managed by our trusted service providers, which may include cloud storage facilities located in Australia or overseas. We ensure that any third-party providers we use maintain robust security protocols in line with industry standards.
6. Access and Correction
Under the APPs, you have the right to request access to the personal information we hold about you and to request corrections if you believe the information is inaccurate, incomplete, or out of date.
To request access or correction, please contact us using the details provided in Section 8. We will respond to your request within a reasonable timeframe.
7. Opting Out of Marketing
If you no longer wish to receive marketing communications from us, you can opt out at any time by:
Clicking the "unsubscribe" link at the bottom of any marketing email we send you.
Contacting us directly to request removal from our mailing list.
Please note that even if you opt out of marketing communications, we may still send you critical transactional or operational emails regarding your ticket purchase or the Event.
8. Contact Us
If you have any questions about this Privacy Policy, wish to access or correct your information, or have a privacy-related complaint, please contact us:
EM Events Pty LtdEmail: perricoota@popandpour.com.au Phone: 0409 227 800
We take all privacy complaints seriously and will investigate and respond to your concerns promptly. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
